Project Arrow Officially Launches

Thursday, February 20, 2020

APMA Newsletter


The Automotive Parts Manufacturers' Association (APMA) of Canada launched the first, original, full-build zero-emission concept vehicle named Project Arrow. An all-Canadian effort, it will be designed, engineered and built by our world-class automotive supply sector and post-secondary institutions. To answer the Prime Minister’s call for a Zero-Emissions future by 2050, this project will bring together the best of the best of Canada’s electric-drive, alternative-fuel, connected and autonomous and light-weight technology companies.

Project Arrow will be rolled out in 4 phases:
• Phase 1 Design Competition and Selection, Summer/Fall 2020
• Phase 2 Engineering Specifications release and Supplier RFP, Fall 2020
• Phase 3 Virtual Concept Unveiling, 2021
• Phase 4 Concept Car Release and Tour, 2022

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